104 years ago, Johann Viessmann founded a company that has become one of the world’s leading providers of climate and energy solutions, and has grown into a family of 12700 members.
How it all began: Johann Viessmann opens up a locksmith business
The 2nd generation: Dr. Hans Viessmann
The 3rd generation: Prof. Dr. Martin Viessmann
The 4th generation: Max Viessmann
At home throughout the world, but firmly rooted in our native soil. In our case, that’s no contradiction!
With Max Viessmann, who joined the company in 2015, the fourth generation has taken up the reins. In his role of Co-CEO, he guides the fortunes of the global Viessmann family in tandem with Joachim Janssen. Supporting him as Chairman of the Board of Directors is his father Martin, who boasts 40 years of operative experience. In this joint interview, father and son describe how they are harnessing the strength of two generations to shape the future of the Viessmann Group.
As the owners of a family enterprise with a 12700-strong workforce, both of you have a tremendous responsibility resting on your shoulders. How are you able to cope with this pressure?
A generational change is always accompanied by a change in culture. How has this change manifested itself?
How are you communicating your messages within the company?
How can you tell if your messages are having the desired motivating effect?
Don’t you sometimes think it would be much easier to sell the company than enter into an experiment where the outcome is unclear?
In addition to developing climate and energy solutions, you are also making large-scale investments in other companies, predominantly start-ups. Are you still a medium-sized family enterprise or have you already become a kind of family investor? Or put another way: How much of its core business does Viessmann need?
Sustainability – maintaining a harmonious balance between economy, ecology and social responsibility – has always been a topic of great significance to us.
"During the Corona pandemic, we donated 100,000 euros to schools in the district in the form of laptops and iPads. In this way, Viessmann is helping to improve school equipment for the time after the Corona crisis and is creating virtual learning spaces for current and future generations of students," says Katharina Viessmann.
Commitment to environment and society
€100000 for schools in our headquarters district
Giving something back in Great Britain
In the 104rd year of this family-owned company, we have laid the structural foundation for generations to come by means of the new Viessmann Family Holding – augmenting our Integrated Solutions Offering as a second pillar of future success.
The Viessmann Family Holding’s Executive Council is headed by its president, Prof. Dr. Martin Viessmann. Katharina Viessmann in her role as Executive Council as well as Prof. Dr. Thomas Rödder (Flick Gocke Schaumburg) and Dr. Albert Christmann (Dr. Oetker) are also part of the body as “non-executive” members. Operationally, the Family Holding will continue to be managed by Co-CEO Maximilian Viessmann, Co-CEO Joachim Janssen and CFO Dr. Ulrich Hüllmann.
This is how we are forging a seamless link between our heritage and our future. Prof. Dr. Martin Viessmann: “As a family business, we stand for trust and reliability. For us, the focus is not on the next quarterly report, but on ensuring the continuation of the business into the generation to come. This is only possible through profitability, further growth and financial independence. Through the Family Holding, we have created the ideal foundations for attaining these objectives.”
Viessmann Real Estate
Viessmann Allendorf Foundation
Hans Viessmann Technologie Foundation
Dr. Hans Viessmann Foundation
Viessmann is evolving from a heating manufacturer to a solutions provider for entire living spaces – both inside and outside of buildings.
Playing a central role in this process is the new “Integrated Viessmann Solution Offering” that uses connectivity and platforms to seamlessly combine products and systems with digital services and value-added services. It unites our origins and our future within a clear structure.
Numerous smart people will be helping us to add new solutions to our portfolio. This includes our users of course. After all, there are few better qualified co-developers than those who will be using the solution themselves later on. Our installer partners, who are becoming more and more involved in the development of new products, will also be giving us valuable assistance.
THE SECOND LEVEL
THE THIRD LEVEL
Value Added Services
As a company, we are always close to our partners, no matter where they’re located. Our innovative climate-friendly products can be found throughout the world as well.
Our Viessmann family has 12700 members spread across the globe. Working together, we recently generated a turnover of €2.65 billion, half of which was achieved abroad.
At home across the globe
Ideally equipped: sales branches around the world
Every day, our aim is to improve on yesterday: the Viessmann Academy
Our innovation center: the Viessmann Technikum
How much do we want to do today for the generations of tomorrow? How can we maintain and create living spaces for our children and grandchildren? For us, reaching the climate targets is a question of responsibility.
The right balance between renewable energies and maximum efficiency
Climate protection is a matter of will